Social Media Spending Has Increased And Strategies Have Complicated But This Template Is Still A Simple Guide To Calculating A Social Media Budget.
Social media marketing spending is up and social media strategy is maturing. In a previous post, I explained how a Social Media Metrics Template can help track increased spending to company performance. The CMO Survey reports average spending on social media marketing is 16% of marketing budgets. Yet, there’s no guarantee you will get that amount of […]