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Search Results for: measurement

Artificial Intelligence And Social Media. How AI Can Improve Your Job Not Steal It.

August 3, 2019December 3, 2022 ~ K. Quesenberry ~ 1 Comment

Artificial intelligence (AI) is a buzz word that can be confusing and even scary. Some predict AI robots will replace humans, but in this article I will focus on what AI exists now and how it is helping or could be helping your social media strategy. AI empowered social media can assist in many areas […]

The Marketing Funnel Is Dead, But The Customer Journey Is Alive And Well

July 12, 2019December 3, 2022 ~ K. Quesenberry ~ 2 Comments

Social media has an important role to play in a new customer centered marketing cycle. Google returns over 3,000 articles saying the marketing sales funnel is dead. Pronouncing a classic principle dead is helpful to attract attention and signify a big change. What is not helpful, is throwing the bath out with the bathwater believing […]

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